News flash: design thinking located in brain

Researchers at Muppet Labs have localized the design thinking function in the brain. In their research, they had persons with stylish shoes complete that nine dot exercise while undergoing a CAT-scan to find the parts of the brain most active with thinking outside of the box.

It’s no surprise that the active region was found within the temporal lobe, responsible for semiotics. It’s also no surprise that it was displayed in that stellar green color that’s so hot right now. What did astonish researchers was how close it was to the region that also loves chocolate. Future studies will examine the relationship between chocolate and design thinking.